Don’t spend another dime on marketing until you optimize these 7 Profit Pullers™ in your business to AMPLIFY your results.
PROFIT PULLER #1: W – Win more! – sharpen your closing skills (stop leaving your prospects out in the cold). Win them with ON THE SPOT SALES SKILLS™
PROFIT PULLER #2: E – Endorsements – increase your free, organic leads and stop paying for every lead you get. Endorsements (referrals) are “free” and convert more easily without discounts.
PROFIT PULLER #3: L – Lead Gen Streams – Always be marketing, never start & stop
(Let’s tease the rest vs list them all?)
PROFIT PULLER #4: C – Capacity-Based DynamicPricing™ Charge more based on “supply & demand” (think airlines capacity-based pricing)
PROFIT PULLER #5: O – Offer Upsells – Raise each ticket price with upsells. We have not because we ask not!
PROFIT PULLER #6: M – Multiply frequency – Focus on the repeat business, stop filling your schedules with too many 1-Timer cleans. Multiply, multiply, multiply the frequency.
PROFIT PULLER #7: E - Eagerly Follow Up – implement an aggressive Win The Follow up™ campaign. Don’t buy new leads if you’re ignoring the leads you’ve already paid good money to bring to your door.